Avis Car Rental
Traverse City, MI Hours and Location

Get all the latest information about Avis

Company Overview

Avis Car Rental and its subsidiaries operate one of the world’s best-known car rental brands with approximately 5,500 locations in more than 165 countries. Avis has a long history of innovation in the car rental industry and is one of the world’s top brands for customer loyalty. Avis is owned by Avis Budget Group, Inc. (NASDAQ: CAR), which operates and licenses the brand throughout the world.  

Quick History

Founded in 1946 by Warren Avis (who sold his interest in 1954), Avis was the first company to rent cars from airport locations. The company grew rapidly during the 1950’s through franchised and corporate-owned expansion. In 1963, Avis introduced the award-winning “We try harder®” campaign and the tagline remains the company’s rallying cry even today. Ten years later, Avis launched its innovative Wizard system, the company’s proprietary reservation technology. Avis changed ownership multiple times in the 70’s and 80’s, becoming employee-owned in 1987. That same year, Avis introduced the Roving Rapid Return, a handheld computer terminal allowing customers to bypass the Avis counter. Two years later, the company launched Avis Cares® a program aimed at promoting renter and employee safety. In 1996, HFS Incorporated acquired Avis, which was then spun off as a separate public company, all but the franchising rights, Wizard system, and reservation operations. In 2000, the company introduced Avis Interactive, the first Internet-based reporting system for commercial accounts in the car rental industry, which was significantly enhanced and re-launched in 2006. In March 2001, Cendant Corporation purchased all of the outstanding shares of Avis Group Holdings and later that year moved its world headquarters to Parsippany, NJ. In 2006, Cendant Corp. separated into four independent companies: Realogy, Wyndham Worldwide, Travelport and Avis Budget Group, Inc., which is now the parent company of Avis Car Rental. In 2011, Avis Budget Group acquires Avis Europe plc. The transaction re-unites Avis Budget Group with its licensee for Europe, the Middle East, Africa and Asia.

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About this location:

Location

Cherry Capitol Airport

Additional Travel Information

Avis Car Rental is the preferred choice of discerning travelers heading to Traverse City from Cherry Capital Airport (TVC), for its wide selection of vehicles, ranging from compact cars to luxury vehicles and SUVs.

The Avis TVC car rental counter is located right inside the airport’s baggage claim area. Once you’ve received your keys, simply step outside to the Traverse City airport car rentals lot. Come here often? You can accelerate your travel experience with Avis Preferred, a complimentary membership that allows you to skip the line and go straight to your car.

Renowned for its local chefs and imaginative cuisine, Traverse City is a surprising delight for the foodie. Enjoy fresh ingredients from the surrounding farms, lakes and orchards, proudly and creatively served up by Traverse City restaurateurs. Traverse City, the largest producer of tart cherries in the United States, is also known for its annual weeklong cherry festival.

The Traverse City waterfront bustles with activity, as the spectacular tall ships sail through West Grand Traverse Bay. For an adventure, check out the famed Sleeping Bear Dunes.

Traverse City has live music for all tastes, including the Traverse City Symphony Orchestra, which can be heard at the beautiful City Opera House. Or roll up in your Avis rental for a silver-screen classic at the city’s drive-in theater.

Cherry Capital Airport rental cars from Avis are easy to reserve, pick up and drop off. Browse the extensive fleet of airport car rentals, to find the one that suits your travel needs best.

Additional Location Information

AFTER-HOURS RETURNS

• Park & lock the car. Place the completed contract & the keys in the key drop box. Remember to take your personal belongings with you. There are two drop boxes, one at either end of our counter on the side wall.

PREFERRED SERVICE

• Proceed to the Avis counter in the baggage claim area. Show your driver’s license to receive your preprinted rental document and keys. Rental cars are parked outside the baggage claim area.

*GENERAL DIRECTIONS*

• AIRLINE PASSENGERS
  Proceed to the Avis counter in the baggage claim area. Rental cars are parked outside the baggage claim area.
  WALK-UP RENTERS
  Follow airport signs for “Arrivals” or “Baggage Claim”. They will lead to the baggage claim area entrance. Proceed inside to locate the Avis counter. Rental cars are parked outside the baggage claim area.