Avis Car Rental and its subsidiaries operate one of the world’s best-known car rental brands with approximately 5,500 locations in more than 165 countries. Avis has a long history of innovation in the car rental industry and is one of the world’s top brands for customer loyalty. Avis is owned by Avis Budget Group, Inc. (NASDAQ: CAR), which operates and licenses the brand throughout the world.
Founded in 1946 by Warren Avis (who sold his interest in 1954), Avis was the first company to rent cars from airport locations. The company grew rapidly during the 1950’s through franchised and corporate-owned expansion. In 1963, Avis introduced the award-winning “We try harder®” campaign and the tagline remains the company’s rallying cry even today. Ten years later, Avis launched its innovative Wizard system, the company’s proprietary reservation technology. Avis changed ownership multiple times in the 70’s and 80’s, becoming employee-owned in 1987. That same year, Avis introduced the Roving Rapid Return, a handheld computer terminal allowing customers to bypass the Avis counter. Two years later, the company launched Avis Cares® a program aimed at promoting renter and employee safety. In 1996, HFS Incorporated acquired Avis, which was then spun off as a separate public company, all but the franchising rights, Wizard system, and reservation operations. In 2000, the company introduced Avis Interactive, the first Internet-based reporting system for commercial accounts in the car rental industry, which was significantly enhanced and re-launched in 2006. In March 2001, Cendant Corporation purchased all of the outstanding shares of Avis Group Holdings and later that year moved its world headquarters to Parsippany, NJ. In 2006, Cendant Corp. separated into four independent companies: Realogy, Wyndham Worldwide, Travelport and Avis Budget Group, Inc., which is now the parent company of Avis Car Rental. In 2011, Avis Budget Group acquires Avis Europe plc. The transaction re-unites Avis Budget Group with its licensee for Europe, the Middle East, Africa and Asia.
About this location:
Santa Cruz CA
When planning a business trip and searching for the best Santa Cruz rental car deal, there is no need to go any further than Avis Car Rental Ocean Street. You will find us located where Ocean Street intersects with US 17. Gain access to members-only deals and discounts through Avis for Business. You will learn how to earn miles and reward points through our Travel Partner Program too because at Avis rent a car Ocean Street, we offer you savings on affiliate airlines, hotels and other choice company discounts.After your business meetings have ended, our Ocean Street Santa Cruz car rentals offer additional equipment to help you navigate the 29 miles of coastline for a chance to enjoy the beauty of nature that the area offers. Our Avis Ocean Street facility can get you into the Highway 1 cruiser of your choice from a gorgeous Mustang convertible to a road hugging Corvette. With an on-board, voice activated GPS, you will have no problem finding your way to any destination on your agenda, including the famous Beach Boardwalk, or some of the best restaurants, museums, and art galleries in California. Santa Cruz car rentals are easy at Avis Ocean Street because we try our best to accommodate any transportation needs you might have while visiting and doing business in this California coastal city. If there are several people in your party, Ocean Street Santa Cruz rents larger vehicles for your convenience. You can rest assured that our selections of Avis rental cars are well maintained, and we offer extended roadside assistance just in case you need additional help from Avis.
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